Creating a visual for social networks of the Korean cosmetic brand By Wishtrend
South Korea 2024
By Whishtrend
Aroma hills is brand of handmade candles made from soy wax. The task was to move away from boring minimalism in favor of a meaningful visual metaphor that conveys the mood of the brand. The selected color palette is atypical for a candle brand - emerald and silver. This combination not only refers to the name, but also serves as a metaphor for thick mountain fog, which resembles smoke emanating from a blown-out candle.
Russia 2023
Aroma
Lines by Laam is a Saudi Arabian abaya brand that combines cultural authenticity with modern changes. A logo with a sunny font was designed that is inspired by the aesthetics and local culture. The logo is central to the new identity and is complemented by a soft color scheme to convey confidence in the brand’s mission to be modern without losing its authenticity.
Saudi Arabian, 2023
Lines
Development of a unified packaging system for a specialty coffee brand in drips, the line of which consists of several flavor lines. The packaging reflects the brand's philosophy and retains all the features of the visual style: minimalism, laconism and attention to detail. The graphic technique semiotically conveys the action of a falling drop, just as the last drop of coffee pours into your cup every morning
Russia, 2024
The Drips
Mindful design
that expresses the uniqueness of your brand and is created for people and businesses.
Russia 2023
our projects
conveying business ideas in the digital space regardless of the season and lead to purchases in a split second
Social media design
(03)
Packaging design
working with form and materials to create a more cohesive brand image and bring the visual language from the screen into real life
(02)
Design support
making marketing materials, guides and presentations – general design support for your own brand or project
(04)
Brand Identity
creating an individual brand image with deep ideas and metaphors at the core of each concept
(01)
what we do
Hi! I'm Anastasia Sheina, and I've been working in design for 5 years now. During this time, I've had the opportunity to collaborate with brands like Lamoda, Gazprombank, and many other amazing teams both in Russia and abroad.
I believe that the outcome of our work is not just a product, but a creation delivered on time and meeting the client's expectations.
Let's create great design together!
I believe that the outcome of our work is not just a product, but a creation delivered on time and meeting the client's expectations.
Let's create great design together!
Hey!
team
defining and securing key project priorities, coordinating technical specifications and mood board
Briefing and technical reference
signing a contract for the provision of services, agreeing on the estimate, volumes and terms of the project, making an advance payment of 30%
Contract, estimate, terms, pre-payment
presentation of the project with disclosure of the idea and results of the analysis making corrections (up to 2 iterations free of charge for each type of service)
(04)
Project presentation
(05)
Coordination of the final presentation
providing all files + user manual
(06)
Receiving materials
(01)
(02)
(03)
work process
Определение и закрепление ключевых приоритетов проекта, согласование технческого задания и мудборда
Брифинг и техническое задание
Подписание договора на оказание услуг,
согласование сметы, объемов и сроков проекта, внесение предоплаты в 50%
Договор, смета, сроки, предоплата
design development. transfer of the key idea of the project to corporate media
Design development
(04)
(05)
(06)
(01)
(02)
(03)
approval of the final presentation of the project